Looking for a great role using your healthcare sales experience? As the Regional Director of Business Development for the Dayton region and outlying facilities. This role works with the skilled nursing regional management team to provide recruitment, orientation, training, and oversight to support the marketing process within each of the region’s facilities. You will contribute to establishing and achieving the region and facility revenue goals through market knowledge and census development.

Some additional responsibilities include:

• Develop and update a Market Analysis for each facility within the region.
• Lead the establishment of the facility-specific annual and quarterly census targets, blending region revenue targets and knowledge of the specific facility market.
• Oversee each facility’s translation of their Marketing Analysis into effective monthly Marketing Action Plans (MAPs). Assure that each facility’s marketing resources are utilized to maximize census and quality mix.
• Assure that each facility’s marketing team uses the tools available to analyze census trends.
• Provide orientation and ongoing assistance to facility staff in Laurel’s admission and sales.
• Track facility sales calls and adherence to the marketing plan via the CRM system and monthly MAPs.
• Participate in the development of Laurel-wide advertising and marketing materials.

Position Requirements:

• Bachelor's Degree in Business Administration preferred
• Minimum of three years experience in long-term care or a related field
• Strong communication skills
• Strong computer skills
• Frequent travel and over-night stays through Ohio